In the world of footwear, few brands have managed to combine sustainability, comfort, and style as seamlessly as Allbirds. Founded in 2016 by Tim Brown, a New Zealand native and former professional soccer player, and Joey Zwillinger, a biotech engineer, Allbirds has quickly become a household name for eco-conscious consumers.
The idea for Allbirds emerged from Brown's desire to create a sustainable shoe that didn't compromise on comfort or design. Inspired by the soft, durable wool from New Zealand's sheep, he set out to develop a shoe that could rival traditional athletic footwear. Joining forces with Zwillinger, who brought his expertise in materials science, the duo launched Allbirds with their flagship product: the Wool Runner.
What sets Allbirds apart is its commitment to using natural and renewable materials. The Wool Runner, for instance, is made from merino wool, which is not only incredibly soft but also regulates temperature, keeping feet cool in summer and warm in winter. Over time, the brand expanded its material repertoire to include eucalyptus fiber, called Tencel™, and sugarcane-derived SweetFoam™, a renewable alternative to traditional EVA foam used in shoe soles.
Beyond materials, Allbirds is dedicated to reducing its carbon footprint. The company has calculated the carbon emissions of every product it produces and offsets 100% of its emissions through verified projects. This commitment to sustainability has resonated with consumers globally, making Allbirds a leader in the green fashion movement.
Today, Allbirds offers a wide range of products, from runners and loungers to sneakers and flats, all designed with the same ethos of simplicity, comfort, and sustainability. Whether you're looking for everyday footwear or something for a special occasion, Allbirds has become synonymous with stylish, eco-friendly choices.
For an in-depth look at Allbirds' diverse product lineup, check out this comprehensive spreadsheet
In less than a decade, Allbirds has transformed from a crowdfunding campaign to a global brand beloved by celebrities, athletes, and everyday consumers alike. Its success is a testament to the power of blending innovation with a strong commitment to the planet. As the fashion industry continues to grapple with its environmental impact, Allbirds stands as a shining example of how sustainability and style can go hand in hand.